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SERVICES PROVIDED
SERVICES PROVIDED
SERVICES PROVIDED
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Verdure
PROJECT OVERVIEW
Verdure is a farmers market that connects food-loving locals and tourists with locally produced goodies, including veggies, fruits, meat, charcuteries, and more. They have tasting booths where farmers cook up tasty bites from their products so you can get inspired and taste the freshness yourself!
SERVICES PROVIDED
Brand Design, Illustration, Apparel Design
PROJECT OVERVIEW
Cultural, Festive, Flavorful, Playful, Vibrant, Authentic, Traditional, Nostalgic, Harmonious, Bright
COLOR PALETTE
The concept for the color palette drew inspiration from papel picado, a traditional Mexican paper craft known for its vibrant colors seamlessly blending together. In envisioning the brand, I aimed to capture the essence of this colorful craft. Rather than opting for a single representative color, the goal was to infuse a dynamic and harmonious blend of colors that reflects the richness and diversity of the papel picado tradition.
THE LOGO
The inspiration behind the logo came from some modern murals I stumbled upon online. They had this great mix of modern elements with a natural, hand-drawn touch that I really connected with. I knew I wanted the patterns to be a standout feature, so I opted for a simplified logo. That way, everything blends smoothly without any visual clashes when they're all together.