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SERVICES PROVIDED

SERVICES PROVIDED

SERVICES PROVIDED

SERVICES PROVIDED

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ENTER SERVICES HERE

ENTER SERVICES HERE

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Yankee's Outerwear

PROJECT OVERVIEW

Yankee’s Outerwear is an outdoor brand from Highlands, NC, inspired by the local landscape. It creates reliable gear made to last, with a classic style that feels at home in the mountains. Hand-drawn designs and natural colors reflect the Blue Ridge setting and highlight the brand’s focus on nature, exploration, and careful craftsmanship.

SERVICES PROVIDED

Brand Identity, Logo Design, Packaging, Illustration, Pattern Design, Retail Tag Design, Social Media Assets

PROJECT KEYWORDS

Adventurous, Rugged, Authentic, Timeless, Local, Wild, Bold, Durable, Explorer, Natural, Crafted, Heritage, Free-spirited, Gritty, Warm, Independent

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Untitled design (10).png
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SERVICES PROVIDED

SERVICES PROVIDED

SERVICES PROVIDED

SERVICES PROVIDED

ENTER SERVICES HERE

ENTER SERVICES HERE

ENTER SERVICES HERE

ENTER SERVICES HERE

Shyann in Texas

For my page, Shyann in Texas, I create lifestyle content showcasing local businesses, restaurants, coffee shops, and unique experiences around San Marcos. Through engaging short-form videos, I help viewers discover new places while giving businesses authentic, community-focused exposure.

Zana Co Creative

I work under Zana Co. Creative as a wedding content creator, capturing video throughout each couple’s wedding day. I film everything from getting ready and the ceremony to portraits, reception details, and celebrations with family and friends. I also edit footage into short-form videos that highlight different parts of the day and give couples something they can easily look back on and share.

Coffee + Culture

For Coffee + Culture, I produced short-form content that blended cinematic food visuals, conversational voiceovers, and authentic customer interviews to create engaging, story-driven videos. This approach helped highlight new menu items while reinforcing the café's welcoming atmosphere and building a stronger connection with both existing and potential customers.

Tacos y Tequila

For Tacos y Tequila, I developed social content focused on increasing foot traffic and showcasing menu highlights and promotions. Collaborating directly with the owners and management team, I ensured each piece of content reflected their vision while staying engaging and true to the restaurant’s personality.

Son’s Getaways

I managed content creation and social media for multiple properties under Son’s Getaways, including Son’s Rio Cibolo, Son’s Blue River Camp, Son’s River Ranch, Son’s Guadalupe, and Son’s Geronimo. I captured, edited, and published video content across Instagram, Facebook, and TikTok, ensuring each property maintained a consistent and engaging presence. I also handled community engagement by responding to comments and interacting with audiences to strengthen connection and visibility.

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